Crafting and Executing Strategy : The Quest for Competitive Advantage : Concepts and Cases 19ED (P)

    Introducing... Crafting and Executing Strategy, Global Edition, by Thompson, Peteraf, Gamble, and Strickland. We are pleased to present this Global Edition, which has been developed specifically to meet the needs of international students of management. It provides up to date and engrossing discussion of core concepts and analytical tools in line with the latest developments in the theory and practice of strategic management. An accompanying line up of exciting new cases and Illustration Capsules has also been added, designed to enhance the material in the chapters and enrich understanding of the content for the international student.

Part 1 Concepts and Techniques for Crafting and Executing Strategy
Section A : Introduction and Overview
Section B : Core Concepts and Analytical Tools
Section C : Crafting a Strategy
Section D : Executing the Strategy

Part 2 Cases in Crafting and Executing Strategy
Section A : Crafting Strategy in Single-Business Strategy
Section B : Crafting Strategy in Diversified Companies
Section C : Implementing and Executing Strategy
Section D : Strategy, Ethics, and Social Responsibility

- Guide to Case Analysis
- Photo Credits
- Indexes